The NG Customer Experience Summit Australia kicks off in Canberra today. To help mark this event our designers have helped organiser GDS create this infographic using data from their recent survey. It shows the top 15 customer experience priorities for leading brands in Australia and the US.
As a content marketing business, we were pleased to see a decent level of interest in video content and branded content. Our own content marketing survey earlier this year revealed that Aussie and Kiwi brands are planning a big push when it comes to video content this year. We’re seeing a lot of interest from clients who are keen to diversify their blogging and social media activity with video blogs and custom animations.
The NG Customer Experience Summit runs until Thursday at the Hotel Realm in Canberra.
AICEX Customer Experience Italian Association