Forbes: Cosa significa migliorare la Customer Experience?

 Improving the customer experience is a goal for just about every business, but what does that mean and what challenges does it present?

Well, it can mean a lot of things and, as part of Econsultancy’s latest Quarterly Digital Trends Briefing in association with Adobe, is identified as one of the biggest opportunities in the coming year.

So, what aspects of CX are companies looking to in 2016?

Is it about UI, data, speed, fun or reliability?

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Amadeus: personalizza la tua esperienza di viaggio

NOTA AICEX: Amadeus, il leader mondiale nella fornitura di soluzioni IT nel settore viaggi e turismo, punta sempre di più sulla personalizzazione dell’esperienza di viaggio dei clienti finali, anche grazie a piattaforme innovative che consentono alle agenzie viaggio e alle compagnie aeree di creare offerte targettizzate.
Businessman with Briefcase

Roughly 79% of travelers prefer to buy ancillary products and services directly from airlines rather than a third party to create a total travel experience. This is the telling statistic that emerged from a recent study published by what might be considered an unlikely source – global distribution system (GDS) Amadeus.

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